Who are the target viewers of Pakistani dramas

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

And you are right target viewers are the elite class.I was reading an interview of samina ahmed and she was asked to play a role of amma bi from a poor family,on first day of the shoot she didn't bother to come on second day she came in trousers shirt and when the director ask her to change into appropriate clothes she was: aap ko pta bhe hy me ye amma type kapry ni pehnti to aap ko bandobast krna chahye tha mery pas to ni hain ye kapry me to trousers pehti hun or director bechara sir peet k reh gaya 2nd day bhe zaya

lols.. but director should have arranged for costumes

[LP]

Re: Who are the target viewers of Pakistani dramas

I haven't watched khaleeji dramas for long now...maybe 5 yrs or so...when I used to watch them , they fealt with issues like negligent parenting , drugs , spoilt kids , 2-3 wives , extra marital issues , disappearing of cultural values etc

just a relevant question for my knowledge? what do they show in Saudi dramas?

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

Here is what Sahire Kazmi, the lady behind various issue based dramas like Khaleej, Tapish, Hawa ki Beti, Nijaat, Aahat ( a John Hopkin University project), say about the target viewers upto 1990s in Pakistani drama industry:

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Watch from 11:00 onwards**

[Microbian]

I have seen this clip bhool gaye kia kaha tha sahira ny

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

@marinakhan

I have seen this clip bhool gaye kia kaha tha sahira ny

Middle class, masses, women more than men. to convey message which create awareness among masses. education with entertainment.

[Huma_1]

Re: Who are the target viewers of Pakistani dramas

I don't think they produce dramas for a specific "class" of people. I mean even the lower middle class owns a TV and have a cable connection these days. I would say the target audience are mainly women. Not many Pakistani men care to watch dramas. I wasn't surprised at the other thread that said that star plus is the most watched channel in Pakistan because these saas bahu serials must be really popular with the women.

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

I don't think they produce dramas for a specific "class" of people. I mean even the lower middle class owns a TV and have a cable connection these days. I would say the target audience are mainly women. Not many Pakistani men care to watch dramas. I wasn't surprised at the other thread that said that star plus is the most watched channel in Pakistan because these saas bahu serials must be really popular with the women.

It is strange that the viewer which was happy with tricky scripts like 'Man chale ka sauda' written by Ashfaq Ahmed fell for crap like Star Plus. But I think it was a period when sitare wala channel had a vast viewership.. The craze is gradually dying as Pakistani drama is again gaining popularity among masses, but this revival lacks issue based subjects

[Doppleganger]

Re: Who are the target viewers of Pakistani dramas

Pakistani viewers ko bhee thorri bohat (relatively...) behudgee dekhnay do marriage kay naam par ;)

I think the other message of this thread is that muqawee is due for a drama wali marriage in real life! Lagta hai ammi or behno kee silawatain shru ho gai hain.

[hareem01]

Re: Who are the target viewers of Pakistani dramas

I’m still so annoyed for PTV not telecasting Aik Thi Guriya’s last episode.

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

Pakistani viewers ko bhee thorri bohat (relatively...) behudgee dekhnay do marriage kay naam par ;)

I think the other message of this thread is that muqawee is due for a drama wali marriage in real life! Lagta hai ammi or behno kee silawatain shru ho gai hain.

lols. drame wali marriage se Allah hi bachae

[Doppleganger]

Re: Who are the target viewers of Pakistani dramas

Hain aik biwi aik or kay saat chakkar.

Kiya burra? ;)

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

@hareem01

I’m still so annoyed for PTV not telecasting Aik Thi Guriya’s last episode.

It was banned just they show University girls in Jeans having hasheesh bhare cigarettes But during Musharraf’s era Amjad Islam Amjad’s ‘Inkar’ on anti-narcotics showed more than this without getting banned.

I think PTV stopped two serials in-between due to censorship issues. One was this ‘Ek Thi GuRiya’ and before that Jaangloos was ended just because they shown corruption of a railway minister and a Hindu lady abducted and converted to Islam at the time of partition.

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

Hain aik biwi aik or kay saat chakkar.

Kiya burra? ;)

Not a bad idea.. but agle janam ke liye pospone karte hain

[hybridkamal]

Re: Who are the target viewers of Pakistani dramas

I don't think they produce dramas for a specific "class" of people. I mean even the lower middle class owns a TV and have a cable connection these days. I would say the target audience are mainly women. Not many Pakistani men care to watch dramas. I wasn't surprised at the other thread that said that star plus is the most watched channel in Pakistan because these saas bahu serials must be really popular with the women.

well i agreed, the target audience are women so star plus is still popular and i have noticed for many years, men generally praise sunehray din, abc, dhuwan including me, don't know how many times i have watched dhuwan.

[hybridkamal]

Re: Who are the target viewers of Pakistani dramas

@muqawwee123

It was banned just they show University girls in Jeans having hasheesh bhare cigarettes But during Musharraf’s era Amjad Islam Amjad’s ‘Inkar’ on anti-narcotics showed more than this without getting banned.

I think PTV stopped two serials in-between due to censorship issues. One was this ‘Ek Thi GuRiya’ and before that Jaangloos was ended just because they shown corruption of a railway minister and a Hindu lady abducted and converted to Islam at the time of partition.

hahaha, aik thi gudiya was going big hit but then banned and for jangloos it was good that it got banned:chai:

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

@hybridkamal

hahaha, aik thi gudiya was going big hit but then banned and for jangloos it was good that it got banned:chai:

why ban of jangloos was good? Was that setting derailing standards for today’s directors?

Shokat Siddiqui’s actual novel had a lot more and I think that was in conflict with PTV’s censor policies. strange that they approved pilot of such novel.

[hybridkamal]

Re: Who are the target viewers of Pakistani dramas

@muqawwee123

why ban of jangloos was good? Was that setting derailing standards for today’s directors?

Shokat Siddiqui’s actual novel had a lot more and I think that was in conflict with PTV’s censor policies. strange that they approved pilot of such novel.

you have picked almost a right point, though kazim pasha is a great director with plays like aitraaf, uljhan, chaon but jangloos was his worst play as a director. i have read complete novel (all 3 volumes) and the drama was complete mess. There was no need to make a drama on controversial topics and secondly novel reflects all and all culture of punjab but not such representation in the drama, even shooting was done in sindh.

[Doppleganger]

Re: Who are the target viewers of Pakistani dramas

Now you can judge that how parhay likhay log are in the censor board! ;)

[Dhoti_Main_Dhamaka]

Re: Who are the target viewers of Pakistani dramas

there was another drama banned i dont remember the name but it has Shujat Hashmi as Malik Maharban. Rumer was Malik Maharban's acting and actins were very similar to N$.
anyone remember the name?

[muqawwee123]

Re: Who are the target viewers of Pakistani dramas

you have picked almost a right point, though kazim pasha is a great director with plays like aitraaf, uljhan, chaon but jangloos was his worst play as a director. i have read complete novel (all 3 volumes) and the drama was complete mess. There was no need to make a drama on controversial topics and secondly novel reflects all and all culture of punjab but not such representation in the drama, even shooting was done in sindh.

Kazim Pasha did shooting of 'Sham se Pehle' in Sindh as well, while characters wearing Ajrak were delivering dialogues in Punjabi style Urdu. Couldn't highlight where the story belonged. Sindh, Southern Punjab or some village near Karachi, where they speak Punjabi.