Re: Sexist Societies?
I did not state that the practice was fair or good. What I stated was that it was not new as many people are under the impression that this is a new phenomenon and blame modernity when, in reality, it is not. If one looks at advertisements from the 1950s and 1960s, one can see that the same tendency is there. My other point was that marketing is not about being fair, good or moral, but about increasing sales and that therefore, we should not be so surprised that they resort to such tactics.
That is the problem. The majority of the products and services that are marketed these days are not “providing needs” and are more about catering to people’s wants, rather than their needs. Do people actually need
Honestly, marketing has never been about providing needs for people, but rather about making people believe they need something in order to persuade them to buy it and increase sales.
before the advent of marketing in its latest form, was there no concept of sexist societies? Is it just marketing that triggered such attitudes? I’m not sure media and marketing are the culprits in totality.