The Next, Next Thing

Computers have been getting steadily “better” – faster, smaller, cheaper – for sixty years. But they get “smarter” – more capable and more broadly useful – in discrete leaps, the biggest of which don’t happen very often. We’re overdue for our next big leap.Working with computers is intoxicating. The price/performance curve is always moving to the right. Every year one can do more: Design new user experiences, write new kinds of programs, and develop new hardware. In this context of constant change, it’s easy to focus on the trees rather than the forest. Good engineering is often about incremental improvement. Good business is often about finding product/market fit, while good design is often about giving users an interface that is easy to understand.

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