The Bollywood girl: From virgin to vamp

The Bollywood girl: From virgin to vamp
By Anupama Chopra The New York Times

FRIDAY, JULY 22, 2005

http://www.iht.com/articles/2005/07/21/style/fmlede22.php

MUMBAI Halfway through “Aitraaz” (Objection), a Bollywood take on Barry Levinson’s “Disclosure,” Sonia grabs hold of Raj. Once upon a time, they were lovers. But when Sonia, an ambitious model, opted for an abortion instead of child and marriage, Raj left her. Now she is his boss. Sonia starts to undress him, whispering, “Show me you are an animal.” When he refuses and walks away, she screams: “I’m not asking you to leave your wife. I just want a physical relationship. If I don’t have an objection, why should you?”

The actress Priyanka Chopra had a difficult time playing this scene. A former Miss World, Chopra was a sophisticated, globally feted celebrity and she had prepared for her role by studying the calculated seductiveness of Sharon Stone in “Basic Instinct.” But on the day that scene was shot, Chopra broke down and cried. The directors, brothers who go by the hyphenate Abbas-Mustan, had to spend a few hours convincing her that she was only playing a character.

Chopra wasn’t just being dramatic. She is a Bollywood actress, and as such, trained to play the role of a virginal glam-doll, not a sexual aggressor. By tradition, a Bollywood heroine is a one-dimensional creation who may wear eye-popping bustiers or writhe passionately during a song in the rain. But she is unfailingly virtuous. Whether girlfriend, wife or mother, she is the repository of Indian moral values. In the ancient epic “Ramayana,” the hero Lakshman draws a furrow in the earth, the Line of Lakshman, which represents the limits of proper feminine behavior, and requests that his sister-in-law Sita not step outside it. As if heeding his exhortation, Bollywood heroines have rarely stepped out of line, even for a kiss.

But a decadelong cultural churning has overturned stereotypes in India. In 1991, the threat of fiscal collapse forced the government to introduce wide-ranging economic reforms and allow multinational corporations to operate in India. The same year, satellite television arrived. Today, consumerism, globalization, the proliferation of semiclad bodies in print and television and the emergence of a more worldly audience have redefined the boundaries of what is permissible. Sex has been pulled out of the closet and actors have become more willing to experiment with their images. The latest Bollywood heroines seem to be taking a page out of Mae West’s book: When they are good, they are very good, but when they are bad, they’re better.

Mallika Sherawat, 24, a statuesque actress, needed little convincing to step out of the stereotype. Sherawat made her leading-lady debut in 2003 with “Khwahish” (Desire), which grabbed headlines for its 17 kisses. Her follow-up was even steamier. “Murder,” released last year, a rehash of Adrian Lyne’s “Unfaithful,” had her playing a lonely housewife in Bangkok who has a passionate affair with an ex-boyfriend. Sherawat pushed the edge of the sexual envelope as far as the Indian Censor Board would allow. The lovemaking scenes featured bare backs, cleavage and passionate kissing.

Bolder still was the idea that a respectable upper-middle-class woman could have sexual desires and cheat on her husband - and get away with it. “Murder” made back its investment, approximately $750,000, several times over. Ashish Rajadhyaksha, a senior fellow at the Bangalore-based Center for the Study of Culture and Society, said the film established Sherawat as an Indian “postfeminist icon.” The self-anointed “kissing queen of India” now has bigger ambitions. She plays an Indian princess in a coming Hong Kong movie, “The Myth,” starring Jackie Chan. After making a splash on Chan’s arm at the Cannes Film Festival, she is, she says, negotiating with Creative Artists Agency for representation.

Sherawat’s journey from a traditional small-town nobody to an international sex symbol is a modern-day fairy tale that has already had an impact. (For Sherawat, it also has a downside: She says her father refuses to speak to her.) Film studios in Mumbai are overrun with starlets trading on their sexuality, and even established actresses are now taking chances. In “Fida” (Crazy), released last year, Kareena Kapoor played a scheming hedonist who beguiles her besotted lover into robbing a bank for her. Kapoor, a fourth-generation star, is Bollywood aristocracy. Her great-grandfather Prithviraj Kapoor was a leading man in the 1940s, and her grandfather (Raj Kapoor), parents, uncles and sister are famous actors. There were audible gasps from audiences when her true character was revealed with a dramatic flourish in “Fida”: she steps out of the shower with a man who is not her lover.

Heroines aren’t just discovering sex, they are positively reveling in bad behavior. In a forthcoming, still-untitled film, Sushmita Sen, a former Miss Universe, plays a protagonist who “enjoys being negative,” she said. “She cheats, lies, sleeps with men, even kills them and gets away with it all. I want to give this bad woman a tremendous conviction. You have to fear her.”

Aishwarya Rai also hopes to induce fear. In the July issue of the British magazine Harpers & Queen she is listed as the ninth most beautiful woman in the world. But in “Dhoom 2” (Cacophony 2) to be shot later this year, she is to play a vamp. Rai won’t comment on how badly her character will behave. “In this film, you can’t define heroes and villains, but it’s a character I’ve never played before,” she said. “Why get pigeonholed?”

The good-girl heroine isn’t the only standard Bollywood type to be transformed. The vamp, Hindi cinema’s designated bad girl, was traditionally just as important a part of the typology. She did things that upright Indian girls weren’t supposed to do - drink, smoke and have sex - and was usually seen on the villain’s arm in garish dens or smoke-filled bars, wearing feather boas and revealing outfits. But in the '70s, a slew of more Westernized actresses appropriated the vamp’s glamour for heroines by adopting more flashy clothes and more sexually assertive body language. By the '80s the vamp had disappeared.

A decade later, globalization further scrambled neat moral divisions. “The heroine,” says Gyan Prakash, director of the Shelby Cullom Davis Center for Historical Studies at Princeton University, “now dressed by a fashion designer and placed in a consumerist mise-en-scène, was liberated. She could appear in a club and wear revealing clothes without being coded.”

But though she was sexy, she wasn’t necessarily having sex. In the last five years, however, the heroine has come full circle and outvamped the vamp. Even the good-girl heroines are becoming more complex. One of the year’s biggest is “Bunty aur Bubli,” a sanitized “Bonnie and Clyde” about two small-town con artists who go on a looting spree across India. The woman, Bubli, unapologetically uses her sexuality to cheat people. But she is not evil or predatory; she’s just looking for a good time. Her disdain for the housewife role she is forced to play is comic: “If I have to make mango pickle one more time, I’ll die,” she tells the police officer who arrests the couple.

At present, Lakshman’s line may be bent out of shape, but it is still visible. The box office occasionally applauds the sexual daring of a Sherawat, but as the director Karan Johar, who has made several wholesome, family-centered blockbusters, put it, “In Bollywood, the No.1 position will always be reserved for the girl you can take home to Mom.”

MUMBAI Halfway through “Aitraaz” (Objection), a Bollywood take on Barry Levinson’s “Disclosure,” Sonia grabs hold of Raj. Once upon a time, they were lovers. But when Sonia, an ambitious model, opted for an abortion instead of child and marriage, Raj left her. Now she is his boss. Sonia starts to undress him, whispering, “Show me you are an animal.” When he refuses and walks away, she screams: “I’m not asking you to leave your wife. I just want a physical relationship. If I don’t have an objection, why should you?”

The actress Priyanka Chopra had a difficult time playing this scene. A former Miss World, Chopra was a sophisticated, globally feted celebrity and she had prepared for her role by studying the calculated seductiveness of Sharon Stone in “Basic Instinct.” But on the day that scene was shot, Chopra broke down and cried. The directors, brothers who go by the hyphenate Abbas-Mustan, had to spend a few hours convincing her that she was only playing a character.

Chopra wasn’t just being dramatic. She is a Bollywood actress, and as such, trained to play the role of a virginal glam-doll, not a sexual aggressor. By tradition, a Bollywood heroine is a one-dimensional creation who may wear eye-popping bustiers or writhe passionately during a song in the rain. But she is unfailingly virtuous. Whether girlfriend, wife or mother, she is the repository of Indian moral values. In the ancient epic “Ramayana,” the hero Lakshman draws a furrow in the earth, the Line of Lakshman, which represents the limits of proper feminine behavior, and requests that his sister-in-law Sita not step outside it. As if heeding his exhortation, Bollywood heroines have rarely stepped out of line, even for a kiss.

But a decadelong cultural churning has overturned stereotypes in India. In 1991, the threat of fiscal collapse forced the government to introduce wide-ranging economic reforms and allow multinational corporations to operate in India. The same year, satellite television arrived. Today, consumerism, globalization, the proliferation of semiclad bodies in print and television and the emergence of a more worldly audience have redefined the boundaries of what is permissible. Sex has been pulled out of the closet and actors have become more willing to experiment with their images. The latest Bollywood heroines seem to be taking a page out of Mae West’s book: When they are good, they are very good, but when they are bad, they’re better.

Mallika Sherawat, 24, a statuesque actress, needed little convincing to step out of the stereotype. Sherawat made her leading-lady debut in 2003 with “Khwahish” (Desire), which grabbed headlines for its 17 kisses. Her follow-up was even steamier. “Murder,” released last year, a rehash of Adrian Lyne’s “Unfaithful,” had her playing a lonely housewife in Bangkok who has a passionate affair with an ex-boyfriend. Sherawat pushed the edge of the sexual envelope as far as the Indian Censor Board would allow. The lovemaking scenes featured bare backs, cleavage and passionate kissing.

Bolder still was the idea that a respectable upper-middle-class woman could have sexual desires and cheat on her husband - and get away with it. “Murder” made back its investment, approximately $750,000, several times over. Ashish Rajadhyaksha, a senior fellow at the Bangalore-based Center for the Study of Culture and Society, said the film established Sherawat as an Indian “postfeminist icon.” The self-anointed “kissing queen of India” now has bigger ambitions. She plays an Indian princess in a coming Hong Kong movie, “The Myth,” starring Jackie Chan. After making a splash on Chan’s arm at the Cannes Film Festival, she is, she says, negotiating with Creative Artists Agency for representation.

Sherawat’s journey from a traditional small-town nobody to an international sex symbol is a modern-day fairy tale that has already had an impact. (For Sherawat, it also has a downside: She says her father refuses to speak to her.) Film studios in Mumbai are overrun with starlets trading on their sexuality, and even established actresses are now taking chances. In “Fida” (Crazy), released last year, Kareena Kapoor played a scheming hedonist who beguiles her besotted lover into robbing a bank for her. Kapoor, a fourth-generation star, is Bollywood aristocracy. Her great-grandfather Prithviraj Kapoor was a leading man in the 1940s, and her grandfather (Raj Kapoor), parents, uncles and sister are famous actors. There were audible gasps from audiences when her true character was revealed with a dramatic flourish in “Fida”: she steps out of the shower with a man who is not her lover.

Heroines aren’t just discovering sex, they are positively reveling in bad behavior. In a forthcoming, still-untitled film, Sushmita Sen, a former Miss Universe, plays a protagonist who “enjoys being negative,” she said. “She cheats, lies, sleeps with men, even kills them and gets away with it all. I want to give this bad woman a tremendous conviction. You have to fear her.”

Aishwarya Rai also hopes to induce fear. In the July issue of the British magazine Harpers & Queen she is listed as the ninth most beautiful woman in the world. But in “Dhoom 2” (Cacophony 2) to be shot later this year, she is to play a vamp. Rai won’t comment on how badly her character will behave. “In this film, you can’t define heroes and villains, but it’s a character I’ve never played before,” she said. “Why get pigeonholed?”

The good-girl heroine isn’t the only standard Bollywood type to be transformed. The vamp, Hindi cinema’s designated bad girl, was traditionally just as important a part of the typology. She did things that upright Indian girls weren’t supposed to do - drink, smoke and have sex - and was usually seen on the villain’s arm in garish dens or smoke-filled bars, wearing feather boas and revealing outfits. But in the '70s, a slew of more Westernized actresses appropriated the vamp’s glamour for heroines by adopting more flashy clothes and more sexually assertive body language. By the '80s the vamp had disappeared.

A decade later, globalization further scrambled neat moral divisions. “The heroine,” says Gyan Prakash, director of the Shelby Cullom Davis Center for Historical Studies at Princeton University, “now dressed by a fashion designer and placed in a consumerist mise-en-scène, was liberated. She could appear in a club and wear revealing clothes without being coded.”

But though she was sexy, she wasn’t necessarily having sex. In the last five years, however, the heroine has come full circle and outvamped the vamp. Even the good-girl heroines are becoming more complex. One of the year’s biggest is “Bunty aur Bubli,” a sanitized “Bonnie and Clyde” about two small-town con artists who go on a looting spree across India. The woman, Bubli, unapologetically uses her sexuality to cheat people. But she is not evil or predatory; she’s just looking for a good time. Her disdain for the housewife role she is forced to play is comic: “If I have to make mango pickle one more time, I’ll die,” she tells the police officer who arrests the couple.

At present, Lakshman’s line may be bent out of shape, but it is still visible. The box office occasionally applauds the sexual daring of a Sherawat, but as the director Karan Johar, who has made several wholesome, family-centered blockbusters, put it, “In Bollywood, the No.1 position will always be reserved for the girl you can take home to Mom.”

Re: The Bollywood girl: From virgin to vamp

Nice! So girls are willing to cut off family ties in order go gain fame and fortune. Shows the low character of some people, the lifestyles and how much damage this bullshiit culture of movies and entertainment can do. And like typical desis they still manage to screw it up. Since when does a woman who likes sex = connviing, jealous, lying “bad” girl? No wonder desis r uptight morons when it comes to sex and women, sex is seen as a “bad” girls thing :rolleyes:

Re: The Bollywood girl: From virgin to vamp

i liked those traditional ghariloo movies they used to make 2 decades ago. they were family movies and were related to ghairloo topic. their songs are still classic.
now adays all the movies with few exceptions are all about sex sex and sex. heroins are wearing less n less clothes and all the new heros are ongay bongay ya phir kiddy looking without proper story lines or adopted from some hollywood movies.

Re: The Bollywood girl: From virgin to vamp

Changes were bound to happen, especially when there is so much travel, people getting exposed to Cable TV and channels from all over the world.

There are still some family movies made, like Viruddh, Paheli, Parineeta. Let’s see whether audience likes these films.

Re: The Bollywood girl: From virgin to vamp

In the old days, Indian films (under the Central Board of Film Censor guidelines) would show bloody rapes and women being battered but had restrictions on showing a man kissing a woman outt of affection. Now, in a delayed "sexual revolution" Indian films seem to have decided to test the limits and become as licentious as the newer guidelines allow them to be. That said, the Walt Disney company did some research some time ago and found that far more family films broke even and made money in the USA than did adult themes and more sexually provocative films. Recent films by Indian actresses like Mallika Sherawat who tried exposing everything that she possibly could have bombed. In the end, there are those who would go to watch good films and those with different tastes:D who would watch the more licentious stuff. From all statistics, the latter are a minority.