Filed under: Coupe, Performance, SUV, Crossover, BMW, Australia, Luxury
http://o.aolcdn.com/dims-shared/dims3/GLOB/crop/962x643+282+65/resize/628x417!/format/jpg/quality/85/http://hss-prod.hss.aol.com/hss/storage/adam/9878b2b9cd6396f91e4075d8e38982f8/bmw-x4-concept-12.jpg
BMW is preparing to exploit its latest market niche - those that find themselves unable to choose between the 3 Series, 4 Series and X3 - with the X4. If you’re looking for an M product, though, you’ll remain limited to the 3 and 4 Series. BMW’s Bernhard Ederer, at the Australian launch of the X5, told Car Advice](BMW X4M not likely) he wouldn’t “bet on it,” when asked about a hotter X4.
Oddly, Ederer’s reasoning, according to the Aussies, is out of concern for the X6 M, whose sales the X4 M would apparently cannibalize. That’s like saying the M3 doesn’t make sense because it will cannibalize M5 sales - the logic just doesn’t really hold up. “The question is what customers are we talking to? And are we talking to someone that is willing and able to afford [an X6 M]?” Ederer told Car Advice.
Car Advice seems to feel the same way, claiming the X3-based X4 will share its powertrains with its donor platform, and will eventually spawn an M variant, albeit a few years down the line.BMW X4 M probably not in the cards originally appeared on Autoblog on Thu, 26 Sep 2013 18:32:00 EST. Please see our terms for use of feeds.
Permalink | Email this | Commentshttp://feeds.feedburner.com/~ff/weblogsinc/autoblog?i=kHHc7OPLtnE:ywk6cwGp2Bo:wF9xT3WuBAs http://feeds.feedburner.com/~ff/weblogsinc/autoblog?i=kHHc7OPLtnE:ywk6cwGp2Bo:V_sGLiPBpWU
http://feeds.feedburner.com/~r/weblogsinc/autoblog/~4/kHHc7OPLtnE