Sara Nisar’s “Understand the Difference” came in at 91
Re: Poster for Tomorrow - Pakistani student’s design features among 100 best in the w
For the first time in six years, an entry from Pakistan made it to the top 100 posters. Sara Nisar’s “Understand the Difference” was selected amongst 4,301 entries from 133 countries which were judged online by a jury of 100 artists. The 22-year-old Nisar, who is a second-year Visual Arts student at Karachi University, was moved by the plight of the children working in the torturous brick kiln factories in Pakistan and aimed to show the two different worlds that exist in the country.
“My poster is a super imposition of two children — both having very different futures. Some children do get a chance to have a secure childhood while others do not get the care, comfort and security that they deserve. This variation is not just class-based, it happens amongst privileged children as well, many do not get the childhood that they deserve,” Sara, who made it to the top 100 on her first attempt, says.
Sara has an interest in using art as a medium for social activism and she believes that for a country like Pakistan, which has a low literacy rate, design is a medium to reach out to everyone.
“Design is a way for me to talk to people; to fulfill a social cause that is so close to me.”
The purpose of this year’s theme was to make raise awareness about the rights of workers; from the small boy working in a sweatshop to the woman being paid less than her male colleagues or the physically challenged man denied an office job because of his wheelchair.