Post MWC: Total Immersion’s Augmented Reality Concepts Assist E-Commerce

Another Augmented Reality update from Total Immersion popped up on my radar at this year’s Mobile World Congress. This nifty app, demoed at the Texas Instruments booth, is loaded with retail potential for e-commerce situations. This is not the first AR tool we’ve seen to assist with retail apparel purchases, however it is one of the best. Excellent AR tracking.

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