Lingerie business advice

I’m planning to start a lingerie shop in lahore with my friend where we have plan to sell all brands like Forever21, Ann summer, h&m and so on…

We are calculating the cost etc as we do have supplier too but just thought for a second why don’t we start online shop first and spend more money on marketing / advertising rather then having a physical shop.

Please advice, do people tend to buy from Internet in Pakistan. If so then what payment methods they use ??

I’m from the UK. You kind suggestions would be really appreciated.

Thanks

Re: Lingerie business advice

yes because mullas will buy lingerie for their mullanis anonymously online and spare themselves from life-time shame if they went to a shop in a bazaar. expect a lot of business from mullaa. Good Luck! :)

Re: Lingerie business advice

I think its a great idea and if you have inventory the best way to market in Pakistan is using COD (Cash on Delivery) service.

KKF what are YOU doing here?

Re: Lingerie business advice

^ why? is it off-limit for men? :D

Re: Lingerie business advice

please check nightydotpk first.

Re: Lingerie business advice

COD do you know any one who is doing on these payment terms ?

What do you generally advice other then that ?

Re: Lingerie business advice

I personally don't actively use COD because most of the orders are customized dresses, however I do have a subscription with a courier company that offers COD service. (Its a paid service unlike what most of the clients think. You are charged based on the total amount that has to be collected)

Other options that work well are Bank transfer or Easy Paisa.