Kim Dotcom's Baboom service will hijack web ads to give you free music

http://hss-prod.hss.aol.com/hss/storage/adam/b466066c3ce68a1db030bbe096e21928/kim-dotcom-thierry-ehrmann-flickr.jpgKim Dotcom built his reputation on free services – much to the chagrin of some people – and he’s revisiting that turf with his upcoming music offering, Baboom. As he explains in an interview with Wired UK, the service will be an “iTunes-Spotify hybrid” that both sells music and offers it for free through ad deals. However, its approach to ad-supported tunes is bound to raise eyebrows – users will install a browser plugin that replaces web ads with those from Baboom, paying surfers with cash that they can spend on songs. Typical users could earn 10 free albums a year through their browsing habits, Dotcom claims. The tech luminary will demonstrate the concept by soft-launching Baboom with his own music in January, following up with full service a few months later. The business model is intriguing, although it may face stiff resistance; we can’t imagine that rival advertisers and website owners will enjoy losing revenue.
[Image credit: Thierry Ehrmann, Flickr]
Filed under: Home Entertainment, Internet, HD
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Via: MusicWeek
Source: Wired UK