Someone in beginning of their professional life, is smart, good looking, excellent career potential, but comes from a family and locality that are not that well off.
Hence the matches they get are sub par.
If you were in such circumstance, would you try to take the best option available or run away and find a new life?
Look outside, tell parents to use rishta aunties, matrimonial agencies. Could try online sites too.
Build your own network - friends, colleagues etc and also attend events etc. Why stick to the pure arranged marriage route? Surely, not running away but still making much more of a self effort will be easier.
Unfortunately, the way these things work for us - the skills, social setup, status etc of parents can have a bigger effect than the person themselves.
It would be better if they find someone who is similar in background and potential. This way the person they marry will be more understanding of his/her family and their circumstances.
As far as rishta part or anything else is concerned you need to understand that if you desire something you don’t posses or see fitting in your situation but you still desire that you should know where to go.
Go pray Allah he’ll make the odds in your favor and give you what you want. What’s so difficult here???