haute couture abuse

Pareezay · April 29, 2009, 11:23pm

some of our top notch pakistani designers are the absolute cream of the crop when it comes to desi fashion. their embroideries are gorgeous and innovative.
a lot of them have even gone to fashion school and done their entire thesis on fashion. the more experienced bridal trosseau designers do produce some seriously fine pieces. others are just meh.

lets leave the general public aside, and think of the designers themselves. they are pros right? some being pros who have gone to school for this in fact. but despite all the so called fashion awareness amongst the designers, i dont understand why they use the term haute couture to define their clothing. i mean, cmon, anyone who knows anything about fashion knows that haute couture is a legally protected status given to only a handful of global designers like dior, chanel, gaultier, etc. (by the syndical chamber for haute couture in paris).

haute couture fashion is not normally intended to be available for sale to the masses. in fact, if stats are correct, only 2000 women in the world buy haute couture pieces.

it just cracks me up when i see these ads placed by all these joe schmoe bridal trosseau designers, especially the home based ones, talking about their original designs(read: KNOCKOFFS) and claiming to be haute couturiers.

think of this as just a rant, or a musing if you will.

Paki designers are well.. paki designers.