Becoming friendly is the first step for any business.
How many times you love to go shopping at store where people call you “Miskeen and Rafiq”?
The emphasis however remains on “business” and being friendly is a means to the end and not an end by itself.
Then you say it is a tough market out there. That’s true. Who in their right mind could deny that?
There are good examples out there and we can learn to improve our situation from them.
Turks, Malaysians, Indians (with very similar resources as Pak), Chinese, S. Koreans are all slugging it out and getting their share of the pie.
Primitive tribals in the middle East (except UAE), and African tree dwellers however are stuck in the economic mud and they will remain there until they change their attitude towards this world (or in other words become civilized).
Choice(s) is ours!