It’s been a long while since Apple live streamed its press events. In fact, some people may not even remember a live-streamed Apple event, instead hunting out the best possible live blog until we can check out the whole video post-excitement. But the company’s web site now has a dedicated channel for the event, and promises that we can “Watch a live video stream of the special event online or via Apple TV starting at 10:00 a.m. PDT.”