Mirch, I was kinda joking but what I meant was, if you must say no, be able to say no. It has its drawbacks and you may tick ppl off, but say it tactfully.
we have a habit as a culture to feel bad about saying no, we say okay I will try or let me see what I can do, and ppl live with false expectations. I mean if u are at company A and u say let me see what I can do, I may not pursue other avenues with that company etc.