Are you loyal to your chosen brands? for example always going to a particular store for grocery. Always going to the same station for patrol etc
What dictates your loyalty? love for the brand? convenience in general or something else.
Please share your thoughts.
Re: Brand loyalty
Jis gali mein tera ghar na ho balama
Us gali se tumhe yun guzarna nahin
Something like that an old song goes. KKF will provide correct lyrics.
Re: Brand loyalty
Southie , you mean you are loyal to brands only for the sake of convenience? I could gather only this much from the song 
To me loyalty means , no matter what the distance , you will travel that to get to your brand 
Re: Brand loyalty
I meant I frequent places where I feel at home. Like the song in that 80s show don't ho where nobody knows your name.
For products not much of a brand person other than car - Honda man - there's that familiarity thing.