Filed under: Car Buying, China, Design/Style
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Paint is not all that exciting, hence the phrase, “like watching paint dry.” This means that automotive paint suppliers don’t usually have much to talk about, outside of the annual silver-is-the-most-popular-car-color press releases that get picked up by every media outlet on Earth. This one, however, is a bit different.
BASF Automotive Coatings releases an annual automotive color trend report, one that tries to predict what colors will be the most popular, some five years from now. This year’s verdict is heavy on so-called “natural” colors like browns, greens and blues. These earth tones will be joined by “berry” and copper shades in the automotive color palette of the future, according to BASF.
If you’re thinking this sounds like a return to the Porsche color scheme of the 1970’s, you’re on the right track. Further reinforcing the notion that the next wave of cars might more resemble those of the Me Generation is this point: BASF says that China’s importance in the global auto market is influencing it to develop “various shades of gold.” Which makes us wonder if perhaps some other division of BASF might be working on reinventing the Eight-Track tape.
Scroll down to read the full press release.Continue reading Automotive color palettes are headed back in time
Automotive color palettes are headed back in time originally appeared on Autoblog on Thu, 26 Jul 2012 18:01:00 EST. Please see our terms for use of feeds.
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