Re: help me evaluate a job offer in UK
As a freash graduate you are looking for a good break and a job where you can work for atleast couple of years and polish your skills. If the company offering you the job is well known brand name and that is a plus. Brand names always sells better when building your career.
I think money should not be your first concern. If you want to you can make a living on 25K if needed. The questions you should ask is this the right career move? Will I get good mentors? What will I learn? etc.
Regards,