Re: Decide your business.
Question one: recruitment consultants have a short lifespan .. unless they are brilliant. In this case I am talking about mid experience level consultants. I would go for bonus based benefit rather then health schemes. Bigger companies have bigger benefits . A start up can best offer bonus on targets achieved.
Question two: because when we get hired we know we are expected to generate 3 times our salary! This is a well performing consultant and it is easily achievable in the areas of expertise I chose. One deal a month should very easily get them 5-6K fees but its real hard work to close a deal.